Working in web marketing necessitates being an expert in a variety of fields. You must be able to create engaging material and understand how to get it in front of the individuals who will read it.
Not only that, but you’ll also need to know how to use social media and create websites while staying protected from cyberthreats!
Fortunately, there are numerous tools available to assist web marketers in performing the numerous tasks that they must perform on a daily basis. The following are only a few of the best.
Mailchimp has been there since before digital marketing became the massive industry that it is now, and the fact that they are still one of the most trusted tools for digital marketers today is a testament to how much they work on expanding their business.
Because someone who has joined up for your mailing list is already interested in what you have to say, email marketing is one of the most successful tools for web marketers.
Mailchimp is an excellent solution for organizing email marketing campaigns because it is simple to use and free if you have fewer than 2,000 subscribers (which most people do when they are starting out). It implies you have the option to test the software and your campaign concept before committing money once you’re up and running. It’s a win-win situation.
Hubspot offers all-in-one marketing software that promises to manage your entire marketing funnel in one place. It is primarily a CRM (customer relationship management) system, helping you to keep traHubspot is an all-in-one marketing software provider that claims to be able to handle your whole marketing funnel in one location. It’s essentially a CRM (customer relationship management) system that helps you keep track of your clients, where they are in your sales funnel, and what action you should do next.
However, they have cleverly branched out and now offer tools for the following functions:
- Social media
- Lead management
- Automation of communication
Cybersecurity may not be at the top of your list of priorities, but it is critical for small business owners. Hackers can steal a lot of information from your browser, including your client information, which is bad for a developing company’s reputation.
Remote browser isolation allows you to perform your browser functions in a virtual browser, which means the code (where risks are found) is operating away from your computer and sensitive data. Only the innocuous pixels that make up words and images are returned to your computer.
Nothing irritates people more than a landing page that is riddled with bugs! Unbounce is a terrific tool for web marketers since it helps you to quickly and easily create, test, and edit new landing pages, ensuring that your website performs properly and keeps your consumers pleased.
If you have a social media presence (as most digital marketers do), Hootsuite is an excellent tool for keeping track of your posts and ensuring that you are always on top of things.
It allows you to schedule your posts ahead of time to ensure that they are published at the appropriate moment, as well as manage many profiles across multiple platforms.
With its elegant, easy, yet robust online scheduling system, Bookafy supports over 25,000 teams all around the world. Sales teams, financial services, non-profit companies, and education are among Bookafy’s most popular industries. Bookafy works with a variety of calendars, including Google Calendar, Exchange, Outlook, and iCloud.
Bookafy is a SaaS startup out of Seattle, with customers in 180 countries speaking 32 different languages.
Bookafy prides itself on 3 primary differentiators…
- Robust software that can handle the most complex needs.
- A beautiful customer-facing interface that can be customized to match your brand and
- A customer service team that is happy to hop on a Zoom call and work through your setup or questions.
Bookafy has a free trial, as well as free and paid plans including a Whitelabel solution for enterprise clients.